Paste any public Instagram reel and we compare it against that creator's own recent average, then tell you exactly what to change next time. Or upload a cut before it goes out and get the same read while you can still act on it. No Instagram login, no permissions — public data only.
Free to sign up. Reel scan ₹79, pre-publish check ₹29. No card stored.
Any public Instagram reel, yours or a competitor's. Or a video that hasn't gone out yet, if you'd rather find the problems while you can still fix them.
For a published reel we read the creator's recent posts to work out what normal looks like for them, then measure this one against it. For an upload there's no baseline yet, so we judge the craft on its own.
Hook, pacing, retention, caption and CTA out of 100 — plus an attention timeline and a prioritised list of fixes.
Breakout, average or flop — measured as a multiple of that creator's normal reach.
Hook, pacing, retention, caption and CTA, each with what specifically went right or wrong.
Where interest most likely leaks, with the worst drop points called out.
Ranked by payoff against effort, each one filmable with the setup you already have.
One thing we won't do: invent numbers. Watch time, saves, shares and follows are visible only inside your own Instagram Insights — no tool can read them from a public link. Anything we can't measure is labelled as an estimate, and anything we do measure (like your cut rate) says so.
Two products. Pick the one that matches when you want the answer — before you post, or after.
Upload the cut and get the full AI read — hook, pacing, retention risk, CTA — while you can still change something.
Get startedFor posting often enough that checking first is worth a habit.
Get startedThe instant checklist — length, cut pace, format, opening — is rule-based rather than AI, so it costs us nothing and stays genuinely unlimited. 120 full AI checks a year included on top, which is ten a month.
Get startedPaste any public reel — yours or a rival's — and see how it did against that creator's own recent average.
Get startedAdds the two things that only work over time.
Best rate. For agencies and anyone running more than one account.
No. We only read public data from the reel link you paste, so there's no login, no permissions and no risk to your account.
Yes — any public reel. It's often more useful than your own, because you can see what's working for someone in your niche and why.
Instagram keeps those inside the account owner's Insights. Nothing public exposes them. We'd rather say so than make a number up that you'd catch within a week.
No free published-reel scans, deliberately — each one costs us real money in data and AI, and a free tier mostly attracts people who were never going to pay. Instead a single scan is ₹79 and a pre-publish check is ₹29, cheap enough to test us on a reel where you already know the answer. The one thing that is genuinely unlimited is the instant draft checklist on Draft Unlimited — it's rule-based rather than AI, so it costs us nothing to run and we can leave it uncapped.
Yes — upload the cut and you get the same craft read (hook, pacing, retention risk, CTA) while you can still change something. There's no baseline to compare against yet, so you don't get a verdict on reach, just an honest read on the video itself. It's cheaper than a published scan because there's nothing to fetch from Instagram.
A check is the full AI report on an unposted video — hook, pacing, retention risk, CTA, and what to fix. That's ₹29 one-off, 10 a month on Self monthly, or 120 a year on Draft Unlimited. A checklist is instant and rule-based: length, cut pace, whether there's a spoken hook. No AI, so it's unlimited on the Habit plan. The checklist is for every upload; the full check is for the ones that matter.
Your credit comes straight back, automatically. Private, deleted or restricted reels can't be read, and Instagram occasionally blocks scrapes.
The metrics and the baseline comparison are real numbers. The craft scores and the attention timeline are informed judgment from the video itself — useful as direction, not gospel. Every report shows a confidence level and what it was missing.
From ₹29. No subscription required, no card stored.
Analyse a reel — ₹79